CrossBorder24 Blog page

CrossBorder24 Knowledge Hub

Expert analysis for brands expanding across Europe.

Practical strategy, logistics, customer care and market-entry insights for teams scaling cross-border e-commerce and B2B sales.

Featured Case Studies

Latest Expansion Stories

Practical examples of how local logistics, native execution and targeted sales help brands scale across CEE.

Case Study

How Full Localization Tripled B2B HoReCa Revenue to EUR 100k in One Month

How CrossBorder24 helped a European HoReCa furniture manufacturer triple B2B revenue across Romania and Hungary through native localization, curated outreach, and local sales execution.

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Case Study

How Optimized Last-Mile Logistics Unlocked 1,200 Monthly Orders in Romania

How CrossBorder24 helped a CEE webshop reach 1,200+ monthly orders in Romania within 90 days through local courier integration, cleaner delivery data, native customer support and local returns.

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Market News

Google Shopping expansion into South-Eastern Europe

Market News / September 2026

Google Shopping Is Coming to South-Eastern Europe

Google Shopping Ads are expanding into new South-Eastern European markets. See what ecommerce teams should prepare before launch: feeds, pricing, localization, shipping and customer support readiness.

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EU withdrawal button ecommerce compliance

Regulatory Watch / July 2026

EU Online Withdrawal Button 2026: Is Your Ecommerce Store Ready?

From 19 June 2026, EU ecommerce stores need a clear online withdrawal function. See what changes under Directive (EU) 2023/2673 and why returns, customer service and packaging workflows should be reviewed together.

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PPWR 2026 ecommerce packaging compliance

Regulatory Watch / July 2026

EU PPWR Packaging Rules Start Applying in August 2026

From 12 August 2026, ecommerce teams need to review packaging documentation, EPR responsibility, empty-space limits, PFAS rules and future EU labelling workflows.

Read Packaging Update

Blog Posts

AI and native support hybrid customer care

Customer Care & Sales / August 2026

AI in Customer Service: Why Ecommerce Brands Need a Hybrid Support Model

AI can speed up ecommerce customer care, but customer trust still depends on clear escalation, native consultants and human judgment where the conversation really matters.

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Explore Topics

Insights by Growth Area

Strategy & Localization

Market entry, customer trust, compliance, marketplace positioning and local conversion tactics.

Logistics & Fulfillment

Local delivery models, returns, warehousing, couriers and operational readiness across CEE.

Customer Care & Sales

Native support, outbound sales, B2B pipeline development and customer experience operations.

Piotr Szałaśny

> As Martes Sport, we worked with CrossBorder24 in 2022 on customer service, translations, and localization for the Hungarian and Romanian markets. The cooperation was professional, well organized, and reliable. Their team understood the specifics of local markets and helped us adapt our communication and customer support effectively. We can recommend CrossBorder24 to any e-commerce business planning to expand internationally.

Martin Kundrat

We recommend CrossBorder24 to other e-commerce businesses looking for a reverse logistics partner in Hungary. We started using their services when expanding our online store into the Hungarian market, where they help us handle customer returns. We are very happy with the partnership and appreciate their reliability and professionalism.

Mateusz Lewandowski

Great cooperation and a truly professional approach. The agency provides comprehensive sales support, advertising, and marketing services in the Hungarian and Romanian markets. Their strong knowledge of local markets, dedicated team, and efficient communication are major advantages. We can always count on their ongoing support, valuable advice, and assistance in growing our international sales. Highly recommended for companies looking to expand into Central and Eastern European markets!

Ciprian Cazacu

We worked with CrossBorder24 on several projects in 2026. Their team supported us with onboarding our leads from Hungary, and together we took part in the Cross-Border Connect & Mastermind meetup in Bucharest, a well organised evening with e-commerce people interested in selling across borders. Mark and Marcin are responsive and easy to work with. A good partner for companies that want to enter new markets in Central and Eastern Europe.

Faragó Boldizsár

Profi csapat, ajánlom!

Даниела Рачева

We have been working together since 2022 – both regarding customer service in Hungary and on a number of cross-border projects. They are professionals, reliable, and very easy to work with.

András Kobza

Exceptional service in crossborder (and domestic) customer service, would work with them again on any future project!